Premium licensees have a successful start to the new year

Köln. The PremiumZulasser eG (PZeG) started the new year at full throttle. While new car registrations and transfers of ownership in January and February were at the same level as the same months last year, the Cologne cooperative and its affiliated member companies processed 12.3 percent more transactions using their digital registration tool than in January and February 2022. In total, there were 232,273 new passenger car registrations, transfers of ownership and deregistrations (2022: 206,812). “We were thus able to seamlessly continue the successful development of the previous year despite the tense market situation,” states PZeG CEO Florian Cichon.

Last year, the PZeG association managed almost 1.4 million processes with its approval software. That was 14 percent more than in 2021. For comparison: New passenger car registrations increased only slightly by 1.1 percent in 2022. The used car market had collapsed by almost 16 percent. “With this result, we were able to expand our position as the number one registrar on the German market,” says PZeG boss Cichon. The aim is to continue to grow in the current year.

In addition to the 55 member companies of the cooperative, almost 5,000 car dealerships now work with the software of PremiumZulasser – including 60 percent of the top 100 dealers. Cichon attributes the market success of the approval tool, in the basic and further development of which the Cologne-based company has invested more than one million euros, to networking with the most common vehicle management systems in the trade such as GeNesys, easy-car-sales, BWSolution and Prof4Net.

The link with x-Kfz plays a special role in the networking strategy of the premium car dealers. Because the interface of the Federal Motor Transport Authority is the gateway to i-kfz. From September 1st, major customers such as PZeG and similar service providers, manufacturers, importers, dealers, online providers or fleet operators with the appropriate software should also be able to register customer vehicles via the online portal of the Federal Ministry for Digital Affairs and Transport. So far, the tool can only be used for private deregistrations and transfers of ownership.

According to Cichon, access to i-Kfz via the registration software saves the trade a lot of time and high investments. A direct connection of the in-house IT world to x-Kfz via a corresponding interface quickly costs up to a quarter of a million euros due to the complexity of the system. This means that small car dealerships and registration service providers in particular are quickly overwhelmed financially. “In this respect, we see i-Kfz primarily as a good opportunity for additional business and not as a competitor to our tool,” said the PZeG CEO to the specialist magazine Autohaus. The premium vehicle registration companies also expect further growth from their web shop, which private customers can use to digitally order vehicle registrations and deregistrations. The shop is scheduled to open in the first half of the year.